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Photo by Valeria Boltneva on Pexels.com Continue reading →: The Forgotten Social Network That Once Ruled BrazilOnce a social media giant in Brazil, Orkut’s story reminds us that cultural fit, user trust, and platform evolution are the true cornerstones of social media marketing. Community First: Orkut’s Early Strength When Orkut launched in 2004 under Google’s wing, it had all the right ingredients: exclusivity, simplicity, and a…
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Photo by Valeria Boltneva on Pexels.com Continue reading →: Forget Viral. Build Vital: Weixin’s Real Growth StrategyIt’s Not About Going Viral — It’s About Becoming Vital Going viral fades. Becoming vital sticks. Imagine if you could do everything – chat with friends, shop online, hail a taxi, pay your bills, send gifts – all from a single app. No switching tabs. No wasted time. That’s exactly…
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Photo by Valeria Boltneva on Pexels.com Continue reading →: Surface-Level Storytelling: When Social Campaigns Fall ShortFrom memes to meaning: Why storytelling still drives real awareness Let’s be real – when Facebook statuses started popping up with cryptic messages like “I like it on the floor” or just a color like “blue,” most of us were intrigued. Maybe even a little entertained. It felt like an…
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Photo by Valeria Boltneva on Pexels.com Continue reading →: Warby Parker didn’t just enter the eyewear market—they flipped it on its head.How Warby Parker Reframed Eyewear and Why Social Media Was the Game Changer By mixing smart, customer-first marketing with a strong sense of purpose, they carved out a unique space in a stuck-in-its-ways market. Their creativity and use of social media, paired with a purpose-driven mission, serve as a compelling…
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Photo by Valeria Boltneva on Pexels.com Continue reading →: Hello!Welcome to Lead with Lemons! Leadership isn’t just about taking charge, it’s about knowing when to follow, when to lead, and how to create momentum that drives real change. With 25 years of experience in operations, continuous improvement, and contract manufacturing, I’m here to explore the intersection of leadership, followership,…
Hello,
I’m Kristin
Hi, I’m Kristin Lemons!
I’ve spent my career making operations run smoother, teams work smarter, and businesses grow stronger. With 25 years in contract manufacturing, continuous improvement, and organizational efficiency, I’ve seen firsthand that leadership isn’t just about the person in charge, it’s about the people who make things happen.
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Kristin Lemons - Leadership with Lemons 